Chaining yourself to railings is a time honored protest technique. Femdom dating app Chyrpe gave it a new twist this week, using it as a marketing stunt on Camden Town High Street. They had a bunch of guys wear femdom themed t-shirts chain themselves to lampposts and railings.
According to the app’s marketing officer…
“Suddenly people that did not have a space to find their partners, because it was and still is a topic that is looked at with shame and embarrassment, can now be confident to find a partner and enjoy it.
“We have a community where men enjoy it when women make decisions and take action. Kinks are always there of course but it is an option and they don’t necessarily have to act with it.”
I’m not sure how effective it as an advertising technique, but it got them coverage in the local press at least. And I have to salute them for using regular looking dudes. If you’re doing a marketing stunt for a femdom dating app, it must be very tempting to put a hot leather clad lady domme front and center. That would be the fastest way to get press coverage, but would also undermine their entire message.
I wonder if these are real submissives or just volunteers and interns from the office?
Photograph source from the Camden New Journal article. The Chyrpe site can be found here.